About Price Lens

Price Lens tracks daily price changes across Portuguese supermarkets to make invisible price creep visible. Below you can explore over 25 years of inflation data and understand the bigger picture behind the numbers on the shelf.

Inflation trends since 1999

Historical Consumer Price Index (CPI-U) inflation rates from the US Bureau of Labor Statistics, Portugal and Eurozone. Data represents year-over-year percentage change spanning 25+ years of economic cycles.

25-Year Average
πŸ‡΅πŸ‡Ή 2.2%
5-Year Average
πŸ‡΅πŸ‡Ή 3.3%
Highest rate
πŸ‡΅πŸ‡Ή 7.8%
Achieved in 2022
Fed Target
2.0%
Long-term goal only 9 out of 26 years
Historical Inflation Data

Data represents a cumulative inflation rate of 65.10%, 57.00% and 54.70% for the USA, Portugal and Eurozone since 1999, respectively.

YearπŸ‡΅πŸ‡Ή PTπŸ‡ΊπŸ‡Έ USAπŸ‡ͺπŸ‡Ί EUROEconomic Context
2024
+2.3%
+3.2%
+2.4%
Land the plane: Moderating toward targets
2023
+5.3%
+4.1%
+5.4%
Damage was done: Cooling but elevated
2022
+7.8%
+8.0%
+8.4%
Overspending: Energy crisis, Ukraine war
2021
+1.3%
+4.7%
+2.6%
Chaos: Supply chains, reopening economies
2020
-0.1%
+1.2%
+0.3%
COVID-19 pandemic deflationary impact
2019
+0.3%
+1.8%
+1.2%
Below targets despite low unemployment
2018
+1.2%
+2.4%
+1.8%
Above targets, trade war tensions
2017
+1.6%
+2.1%
+1.5%
Recovery strengthens across regions
Inflation Convergence
Take a look at the yearly fluctuations of inflation for the USA, Portugal and Eurozone.
Cumulative Effect
Inflation stacked gets pretty scary. Here is how it looks like for the USA, Portugal and Eurozone. Running rampant recently.

Economic Period Comparisons

Relevant intervals and events that have affected the US economy and therefore the world.

Pre-Financial Crisis (1999-2007)
Average2.7%
Range1.6% to 3.4%

Relatively stable period with moderate inflation

Post-Financial Crisis (2008-2019)
Average1.6%
Range-0.4% to 3.8%

Higher volatility with extreme lows and recent highs

COVID-19 Recession (2020-2024)
Average4.2%
Range1.2% to 8.0%

GDP fell ~3.5% as lockdowns shut down activity

Notable Economic Events
2001: Dot-com Bubble Burst & Recession
Tech stock collapse and 9/11 attacks led to a brief recession and economic uncertainty.
2008: US housing market causes world-wide recession
Default through the roof, evil loans and a global collapse as a result.
2014-2015: Near Zero Inflation
Oil price collapse & global disinflation
2020: COVID-19 Recession
GDP fell ~3.5% as lockdowns shut down activity
2021: Fiscal Stimulus Surge
$1.9T American Rescue Plan & follow-on bills drove a spending wave
2022: 40-Year High Inflation
8.0% due to supply-chain strains & energy price shocks

What can we do?

As consumers we can at the very least be weary of price fluctuations and be more careful and conservative with our budgeting. Price Lens is a project designed to help users understand prices beyond what shelves tell us, make informed decisions, save money and be more aware of the money environment that we live in.